How to Get a Nike Retailer Contract

When these documents are ready, you also need to determine how much you want to spend with your first order in stock and what you want to buy in the future. Once you have this detail, you should have everything you need to contact the manufacturers to get a dealer agreement. Before you contact Nike to become a distributor, research the market you want to sell in. Visit sports industry shows and exhibitions and visit local retailers who do what you want to do. Talk to suppliers to learn more about minimum order requirements, conditions and best practices at suppliers. Ask them how they got started and if they would be willing to lead you to success. Everyone has to start somewhere, and you might as well learn from the mistakes and triumphs of those who came before you. If you operate a business outside of the United States, the Nike Authorized Reseller Information page asks you to contact Nike`s headquarters in your region or country. Nike offers an electronic retailer app for U.S.

retailers on its website; International retailers should work with their Nike regional office. Complete and submit the appropriate application, and Nike will respond in the order of receipt. Email m.newdoor.inq@nike.com if you have any questions about the application process and wait up to 60 days for a response while market and territory managers review your application. If your application is not approved, you will have to wait one year to reapply. If you`re approved, Nike will share its minimum price and order requirements with you – and your new business will work. To become an authorized Nike retailer, you can apply through the company`s online retailer application form. With Nike, you must already have a business license from your local government and you must have a retail store window. Becoming an authorized Nike retailer involves an application process. According to Nike, the basic qualifications to become a retailer in the U.S. are as follows: Complete the Nike App and Agreement section Then you will need to complete the Nike Application and Agreement, which requires you to provide your store information. You will also need to provide your bank details and references, and if you do not complete this section, it may reject your merchant application. Redirecting sales from their own direct shopping carts to consumers and those of their large retailers is only half the problem.

The other problem is that online distributors are difficult to monitor for counterfeits. There are very few things that prevent anyone from becoming an authorized online reseller of a good product and selling counterfeits instead. If you were an authorized reseller of Nike shoes, you would be eligible to use Nike logos and slogans as this would be included in your reseller agreement. Without a reseller agreement, you may still be able to declare that the shoes you sell are Nike, but you would sue if you used Nike`s intellectual property in your advertising and marketing efforts. Like many other manufacturers that sell directly to consumers online, Nike is not interested in allowing retailers to sell their products online. Authorized Nike resellers are not authorized by the company to sell its products on their websites. If you can`t qualify for Nike as a physical retailer, online affiliate marketing may be an option. Affiliate programs allow you to place links to products on a website you own and receive a commission on every sale made through those links. At the end of 2019, Nike`s affiliate program does not appear to be accepting new applications in the United States. Finally, keep in mind that decisions regarding Nike apps can take up to 60 days. If you are licensed as a retailer, you may also have additional wait times when you formalize your account and start selecting and receiving your products.

Submitting an application as an authorized retailer for Nike products can be complicated. To avoid disappointment caused by an error filling in your application, take the time to read Nike`s instructions and prepare the information requested by the company. However, there are many online retailers of Nike products that have active affiliate programs. You may be able to be approved by one or more of these programs so that you can sell through another retailer`s affiliate links. It may take up to two months for Nike to process your application and inform you of its decision. If your application is incomplete, it will not be approved. If your application is approved, your store will be an authorized Nike retailer. This allows you to purchase their products at wholesale prices, either directly from Nike or from an authorized wholesaler. This does not allow you to sell Nike products online as an authorized reseller. If your application is rejected, you may have to wait up to a year before you can reapply as a Nike supplier. Download PDF file After sending a request by email, you will receive a response containing the portable document file (PDF) that is the application to become Nike`s retailer.

Keep in mind that the app may be slightly different depending on the country you live in. If you are applying to Nike, read the application form carefully and fill in each field. Incomplete applications will not be processed. It can take up to 60 days for your application to be reviewed, so patience is a virtue. Keep in mind that if your application is approved as a Nike retailer, you will not be eligible to sell Nike products online. Nike requires all authorized retailers of its products to have a government-issued business license and a retail store window. This means that you cannot sell Nike products at home or on auction sites such as eBay.com, nor can you sell the products on your own website unless they have been authorized by Nike. Keep in mind that one of the top priorities of Nike and any well-known brand is to maintain the integrity of its pricing structure. Finally, if Nike products were widely available at high discounts, how would the company sell its products at a high price through its retail chain and authorized retailers? Nike is an internationally recognized brand, and many retail companies want to sell their products. If you want to sell Nike shoes, clothing, or accessories in your physical store, you`ll need to go through an application process that you can start online.

If you cannot become an authorized Nike retailer, you may still have the option to sell Nike products online through a third-party affiliate program. If you want to become an authorized Nike retailer, the first thing you need is a physical store, as online retailers are not eligible. If you already run a business, visit Nike`s e-retailer app website, create a user account, and launch your app. Once you`re done, it can take up to two months to get an answer, so be patient. Read on to learn more about the documentation and certificates required to complete your application successfully. Email Nike Retail Services First, you need to send an email to Nike Retail Services. You can visit their website Nike.com or email directly to the Retail.Service@nike.com to send a request to become a Nike retailer. Nike itself notes that the company makes its own decisions regarding the authorization of retailers and that meeting the essential requirements and completing an application form is not a guarantee of approval. .